Twitter Acquires Namo Media

Namo Media is a technology firm specializing in “native advertising” for mobile devices. The Namo Media Technology will be rolled into MoPub. MoPub is the ad platform that Twitter purchased for 300 million dollars last year.

“We share a vision for how native advertising can improve the state of mobile app monetization for marketers, app publishers, and users,” Kevin Weil, Twitter vice president of product, said in a post.