3 Tips to Promoting Your Blog the Right Way

  • July 15, 2009
  • Make Money Online
  • Comments Off on 3 Tips to Promoting Your Blog the Right Way

Every successful blogger becomes a marketer soon after he’s had practice promoting the first product he created online… his blog! This is how it starts for some of us who got into blogging first before we tried online selling by affiliate marketing or information product creation. When you start promoting your blog, you will learn about the many tools you can use to look for keywords, do search engine optimization, build traffic, propagate links, network with others and establish your brand.

While it’s true that there are a lot of good tools out there for bloggers to use for free, some are better than most, and some are more difficult to understand than others.  Each program or software has its own unique advantages, but using them all at once to promote your website can get tedious and exhausting. Here are three tips on how to promote your blog using the many resources you will find online without losing your focus.

Tip #1: Don’t join something immediately just because everyone else is.

Keep your initial impulses at bay and take time to research each social network you join to really reap the benefits of spending time inside the system. Remember, your blog promotion style should be unique to really stand out. For instance, all your other blogging friends are on Facebook and they have been spending days trying to market there. You have to observe if the system works for someone else before you rush to copy the strategy. If possible, list everything you want to try on paper before you actually create an account. This will allow you to cross out the things that you don’t think will help you at all.

Tip #2. Use WordPress’ Comments Feature to Attract Your Targets

Before your blog finds its real identity, you want everyone to visit you and leave comments. However, if you blog about something specific but fail to attract your target market, it could take a while before your site really shows profit. Make sure you know the exact demographics of the target market you want to attract. For instance, you’re blogging about cosmetics and fashion. You can’t just send out a twit inviting everyone to visit because those who aren’t interested in your niche might not feel compelled to go to your blog.

Here’s what you can do: go to WordPress blogs that talk about the same thing and promote your site there by leaving relevant comments that aim to help the visitors of the blog. Beware, however, that you cannot act rude by leaving a comment containing just your link and your invitation for people to visit. Respect the webmaster by posting a useful comment first before inviting his blog visitors to go to your site. In fact, if your comment was thought-provoking enough, you may not even need to invite anyone.

Tip #3: Monitor Your Google Analytics or Website Stats Carefully

If you’re not using Google analytics yet, you should! Having a reliable website stats monitoring system will inform you of the way your visitors behave. You will soon realize that some networking sites are better than others, and which links on your site carry your visitors away before they even start reading your posts. Take particular notice of how your search engine rankings are improving with the keywords you’re using to promote your site.

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