5 Reasons Why You Should Still Blog

  • March 30, 2016
  • Marketing
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5 Reasons Why You Should Still Blog

Blogging is a concept that started in late 1990s and has evolved ever since. It used to be a way to comment an existing webpage, an opportunity for visitors and readers to react or voice out one?s opinion on the said topic. What started as a single-sentence commentary has evolved into pages of personal take on just about anything and everything under the sun. Is addition to sites like WordPress there are micro blogging sites like Tumblr. As it continues to move forward, online advertising has tapped into the blog?s potential. Here are 5 reasons why you should use blogging as an Internet marketing tool.

1. Blogging is simple. The simplest way to get your piece on the net is through blogging. No skills are necessary? an average adult can read and type, or at least click a mouse. It?s like having a virtual piece of paper and you just write your ideas, experiences, new products, and hope that the truth behind your articles comes out and entice your reader to also try your product. If you have a PC and an Internet connection (who doesn’t?) then you can blog and advertise.

2. Blogging is authentic. In this day and age where advertising saturate our lives, we question the credibility of promoters? claims. However, in blogs, real people share their real-life experiences, unscathed by paid advertising. Reading blogs about first-hand product use is like talking to people about their first-hand experience. You definitely want to buy a tried and tested product.

3. Blogging is free. Because blogging is yet to be proven as a mainstream online advertising media, most sites see it as something to augment current marketing tools and thus offer it for free. Any opportunity for free webtime is definitely a bonus especially to businesses that are starting up. Needless to say, paid blog pages can generate more income for your seriously growing business.

4. Blogging builds credibility. As you get more and more into writing your experiences on a particular product or industry, your readers come to realize that they can depend on your posts for their own information needs. As such, you become an expert on it; as a consequence, more readers visit your site and more bloggers link to your blogs. As companies and professional organizations notice the growth of your readership base, they may soon get in touch with you for advertising on your blog page, or make you an affiliate, which pays for every referral generated from your blog site.

5. Blogging builds your market. Unless you are a Hollywood star, chances are, only your Mom reads your posts. Mom has a lot of friends, so she lets her friends know how interesting your blog site is. But you need not depend on Mom to increase your readership base. Look into the following ways to build your market through blogging:

-By using your e-mail. Today, blogging is overcoming the e-mail?s popularity in quickly and effectively reaching and expanding a market. In this age of speed and quick access, logging in and downloading e-mail is simply taking longer than clicking into a blog site. Let them explore your site by using a short e-mail message as teaser to your blog site. If your e-mail is on an entirely different subject, use your e-mail signature to give a link to the site.

-By using subscription. An easy way to get your readers e-mail is to give them an opportunity to subscribe to your blog site. Keep some exclusive information for your subscribers to entice readers to subscribe and give their e-mail address. Just be responsible in using their e-mail address, as the last thing you want is a comment on your blog that you are a spammer. Aweber is what CashSherpa.com uses to collect e-mail addresses.

-By understanding your readers. Conduct a simple survey for your readers to understand their profile and advertising preferences. Ask consumers to give you feedback on a post, an ad link, or a trial that you shared. In this way, it is like interviewing your readers without the commitment and intrusion of a face-to-face interview.

-By joining a blog network ?A network of blogs maybe a collection of blog sites that share the same industry, interest, readership base, payment mode, etc. Consumers find credibility and convenience in clicking one link to several real bloggers about a single subject. Clearly, more bloggers are better than one.

-By using RSS. RSS is the fastest growing technology on the Internet today. As such, having RSS feeds to your blog is definitely another means of generating awareness for your readership base. Having a variety of feeds can add interest to your blog site.

Give your business a boost by effectively using blogging as an Internet marketing tool.

The Best 5 Tools Twitter Marketing

  • October 7, 2015
  • Marketing
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5 Tools Twitter Marketing

Looking for 2015 Twitter marketing tools to help you become a better social media marketer on Twitter? Here is a list of our top picks. First and foremost if you haven’t already you need to sign up for Twitter ads just visit ads.twitter.com. Drive business growth and sales 140 characters at a time. Since it’s a growing advertising platform you can drive really inexpensive clicks to your web site, Twitter profile, mobile app, or almost anything you want to promote.

HootSuite Helps you Tweet without being there. Most social media experts will tell you it’s better to manually enter your tweets. Being an active manager of your Twitter accounts builds credibility, but if you must Hootsuite is a great option.

TweetDeck TweetDeck helps you manage and tweet from all your Twitter accounts. This is a very useful tool.

Bit.ly Need to shorten your Twitter URLs? Bit.ly is the way to do this quickly and easily.

FollowerWonk Need better Twitter analytics? FollowerWonk is the tool for you. Dig deeper into Twitter analytics: Who are your followers? Where are they located? When do they tweet? Find and connect with new influencers in your niche. Use super-actionable visualizations to compare your social graph to others. This is an app by Moz.

ManageFlitter As a new Twitter user you are capped at 2000 users. That’s why it’s so important to find out if the people you follow are actually active. ManageFlitter lets users find those inactive Twitter people. Just go to ManageFlitter.com, login using your Twitter account, at the top click on Manage the Unfollow and select quiet from the left sidebar to see the users who have not tweeted recently.

Social Media Tools That Help You Get Traffic

  • October 4, 2015
  • Marketing
  • Comments Off on Social Media Tools That Help You Get Traffic

Social Media Tools – Some That I Use

I think the best way to learn is to teach. So today I thought I’d share some tools that will help you drive more traffic with social media.

One of the best ways to find trending content to share on social media is using a site called Buzzsumo http://www.buzzsumo.com/. The site is amazing for finding trending content. One can also search for content using keywords. Hands down this is one of the best tools out there and at $99/month for the beginner package it’s well worth it. There is also a free version of the site too, but it’s very limited.

More tools to help you find trending content

– Find today’s top trending content from Amazon to Yahoo http://soovle.com/top/

– Find the top content from around the world on an interactive map http://trendsmap.com/

Editing photos for social media

– Canva https://www.canva.com

– This site is awesome and free and no registration https://pixlr.com/editor/

Analyze your Facebook pages

– Analyze and monitor your Facebook Pages http://likealyzer.com/

Food Of The Future: No Food, Just Packaging

  • July 15, 2014
  • Marketing, Review
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Food Of The Future: No Food, Just Packaging

As you stroll down the isles of your local super market have you noticed a highly disturbing trend? The boxes food is packaged in have stayed the same size, yet the total number of onces inside the box has shrunk dramatically.

Why would a food company do this to us?

Well, friends it comes do to keeping prices down while making sure profits rise. What better way to keep profits up than to trick consumers into thinking they are getting the same amound of food for the same price.

What is food of the future?

I think there will come a day when food companies can’t shave ounces off the box and we we litterally just by boxes of air. No food will be inside the box. Just a grocery store full of colorful boxes.

Take for example the benign Triscuit. Everybody loves a Triscuit. Check out the box of reduced fat Triscuit it has about 8 tiny ounces in it. 8 ounces!!! in a giant size box!!!

Tell us what you think? Is all fair in the war for your super market dollar? Or are these shady techniques ruining the trust we have with our local grocer?

8 oz triscuit box

8 Social Media Trends Predicted At 2014 Digital Hollywood Conference

  • May 19, 2014
  • Uncategorized
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8 Social Media Trends Predicted At 2014 Digital Hollywood Conference

Blog video discussion on 8 social media trends predicted at the 2014 Digital Hollywood Conference.

Why No One Talks About Print Marketing Anymore

  • May 19, 2014
  • Marketing
  • Comments Off on Why No One Talks About Print Marketing Anymore

Why No One Talks About Print Marketing Anymore

Video on why no one talks about print marketing anymore and how to take advantage of this.

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