10 Excellent Strategies to Promote a Business on SnapChat

  • March 27, 2014
  • Marketing
  • Comments Off on 10 Excellent Strategies to Promote a Business on SnapChat

10 Excellent Strategies to Promote a Business on SnapChat

The mobile internet is on a very high usage in the modern times that allows the people to surf the net continuously. Keeping pace with this sort of trend, the marketing strategists are also in the urge to explore a strong platform to accomplish the business publicity goals. The SnapChat app is the new innovation that can offer a positive solution to the business promotion goals. Here are some excellent ideas to promote your business using this app.

Maintain Connectivity with the Clients

Clients and business associates are extremely important for every business organization. Maintaining continuous contact is absolutely important to keep going. The SnapChat app allows the business owners to develop customized pictures and interesting stuff and send it to the group of people at an instance to show that you consider them extremely important.

Develop Video to Promote your Brand

The SnapChat features let the business owners to record video commercials with the help of the touch button feature. These videos can later be edited as per requirement and used as advertisement material for online marketing.

Send Digital Coupons to the Niche Buyers

The buyers are always prompted to purchase the products, if there are coupon codes available that allows them to spend less and shop more. It is quite easy to generate digital coupons with SnapChat. Develop a discount code offer and take a picture with the camera. Now, using the SnapChat send this image to the group of customers you want to send the codes.

Allow People to Share Your Business Stuff with their Associates

SnapChat allows the people to recommend the products, generate comments, reviews, images and even videos and share it with their friends and associates. This sort of sharing paves the way for brand promotion.

Organize Contests to Attract Customers

Contest and prizes always attract mass attention. If you declare giveaways to the contest winners, increased number of new audiences will take an interest in the products. Along with the prizes, you can also offer free product samples that help the users to first try it for free and then purchase.

Send Customized Messages to the Customers

Traditional boring messages fail to impress the customers. Today, the newsletters, messages for mobile internet users need to be very catchy and innovative in terms of contents and appearance. The SnapChat allows the business owners to develop interesting look and feel of the contest and offer snaps that can instantly attract them.

Showcase Newly Launched Product Images and Description

Buyers are always interested to find information about the newly launched products and services from the brand they like. If you provide such information before they search for it, then that will impress them greatly and also benefit the sales.

Promote Insider Story to Create an Impression

Customers always value the insider story or the latest events. You can generate videos and snippets of the ongoing procedures. Share these with the regular followers to gain additional attention.

Regulate Customer Care Services

You can easily regulate customer care services using SnapChat. For instance, if your business offers skincare treatment, then you can set a periodical notification system to inform the customers to book an appointment for the next session.

Announce Special Offers

People are generally interested in a seasonal sale, festive offers and similar announcements. Explore these events to offer and reward special prizes, free gifts and other tempting goodies for the long term buyers who are important to your business.

Today the market competition is growing tremendously. The cost of advertising and marketing is also increasing. The presence of the SnapChat app is a boon for the business owners to resort to the cost effective promotional measures to establish brand image and raise sales.


7 Ways Snapchat Can Promote Your Business

  • March 22, 2014
  • Marketing, Tech
  • Comments Off on 7 Ways Snapchat Can Promote Your Business

7 Ways Snapchat Can Promote Your Business

Need unique ways to promote or market your business? Try using Snapchat, here’s how.

Leading Photo Sharing App Instagram, Likely to Face Competition From Snapchat and Cinemagram

Leading Photo Sharing App Instagram, Likely to Face Competition From Snapchat and Cinemagram

For a long time now, photo sharing on mobile phones has always been associated with Instagram but this is bound to change with the entry of other sharing apps, namely Snapchat and Cinemagram. When Instagram took the top position in regard to photo sharing apps there were other competitors who fizzled out or decided to focus on other aspects of mobile applications. However, these two new apps offering photo sharing features to mobile phone users have not been discouraged with Instagram’s larger than life presence and this seems to be paying off.

Snapchat which was founded by Bobby Murphy and Evan Spiegel is a messaging app that allows users to send as well as receive messages in form of photographs. The photos when received on the phone can only last for ten seconds and then they disappear. The photos that are sent cannot be saved on the phone and to ensure that it remains so the recipient’s fingers must stay on the screen in order for them to view the photos. On the other hand, Cinemagram is also gaining users and is one of the top mobile apps in rankings as it offers them a fusion of photo as well as video sharing. The photos that result from using Cinemagram are animated at least partially which is one of its unique features.

The rise in popularity of Snapchat has been necessitated by a number of features such as the apps restriction on saving of photos which makes it comfortable for users who would not like their photos to be in the possession of recipients. The sharing of photos on through this app has increased to almost the same number as those of Instagram. Sources indicate that due to this increase, there are a number of venture capitalists that would like to partner with the founders of the mobile app. Cinemagram which has been existence from the beginning of the year, but was launched later in the year has also updated most of the features that affected their users especially in terms of speed which made sharing of videos hard. According to Temo Chalasani one the founders of Cinemagram, the recent updates have been the major cause of their rise in popularity and increased sharing by their users.

Even though these two photo sharing mobile apps are increasing in popularity on a gradual basis, Instagram is still the commonly used app by photo enthusiasts. It is quite simple to use and the features that it has on offer are user friendly which makes it a choice for many. However, in some particular cases the use of the newer photo sharing applications will be much better than the using Instagram. Overall, Instagram should not sit back and relax as there may be unexpected changes in the dynamic world of social networking whose main objective is to provide applications that are of benefit to their users and also increase the number of people signing up on their sites.






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